Category: Uncategorized
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Key Strategies to Help Advance Your Career
My father-in-law suggested this blog post several weeks ago. He noted there are so many people who want the opportunity to advance and they aren’t sure how to begin that process. He thought it might be a good idea to put together a few tips of how to start working toward your next big promotion…
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Making the Most of Your Budget
How to build and how to manage a budget are skills that no one teaches you as a marketing leader. The very first time I managed a budget I went over budget by $12,000. I didn’t know what I didn’t know. I survived that moment and vowed to never let it happen again. Carrie Phillips…
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AI Strategies for Marketing Leaders in Higher Education – Part 4
I had the idea a few months ago to come up with 10 creative ways the ordinary higher education user could benefit from AI in advancing their work. Fast forward to today…. it’s four months later, and it’s time for the final part of this series. Giving you all 40 creative ways to use AI…
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Key Takeaways from the CASE Summit for Advancement Leaders
It’s a tough time for our profession and the work of Admissions, Advancement, and Marketing in higher education. Knowing this, I was particularly curious how the planning team for the CASE Summit would approach the conference. The answer: head-on. The opening session addressed the challenges, and the tough conversations just kept coming. While it made…
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Maximize Your MarComm Budget with Free Tools
As a MarComm leader, my budget feels tighter every year. The needs often far outweigh the resources available. That’s why this is one of my favorite blogs. Its reminds me there are so many great tools and offerings to help our teams stretch our limited resources! One Disclaimer: This list is meant to be shared…