Tag: leadership
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Navigating Leadership and Management: Expert Tips from Learning from Leaders
Earlier this month I had the chance to host my own podcast entitled Learning from Leaders as part of the Enrollify Network. The five-part podcast series was designed to help prepare the next generation of marketing leaders, but I think I learned as much about marketing and leadership as the listeners. In reflecting back on…
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Hearing from the Interns
Over the course of my 15 years of working in a MarComm office, I’ve had the pleasure of working with dozens of interns. As the semester is drawing to a close, many interns will be going home for the summer and some will be leaving their departments in search of jobs after graduation. In reflecting…
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CASE IV Conference Takeaways
I spent last week at the CASE IV Conference in San Antonio. From a leadership pre-conference to dozens of sessions, this conference is one I’ve been attending since I first joined higher education as a profession. Five Key Conference Takeaways Default to the Process – Often times, as leaders we find ourselves in situations where…
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Keeping the Balance
It’s crunch time in the higher education world. Students are feeling the sprint toward finals. The end-of-semester event season is in full swing. For marketing and communications leaders, like many on our campus, this is one of the busiest times of the year. For my own team, here are just a few of the events…
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Reflecting on the CMO Study
There are moments when something vividly reminds us of a time or experience in life. One of those things for me is the CMO study from SimpsonScarborough. Let me explain. I used the 2019 study as part of my dissertation and had numerous conversations with some of their team about the data. Then, the week…
And Carrie On 