Tag: highereducation
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Three Leadership Theories for HigherEd Leaders
As leaders, I often think we end up in positions of leadership because we were good at our prior role. It’s a natural progression. You were good at X thing. Now, lead others to do X thing. However, the process isn’t that linear. In fact, it’s pretty problematic because often the skills to do X…
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Practical AI Engagement Strategies for Better Results
One of my goals this year has been to spend more time playing with AI. To be honest, I haven’t had as much time as I had hoped. However, every time I dedicate time on AI tools, I find the investment is meaningful, and I walk away with new learnings. With that said, I have…
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CASE Summit Takeaways
This past week I was able to spend time in New York City as part of CASE Chairs Council and the Summit for Leaders in Advancement. The conference brings together leaders in our Advancement-focused disciplines for several days of learning. Conference Insights AI Future Begin thinking about what’s next as it relates to AI. In…
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Four Mistakes I’ve Made as a New Leader
I recently presented a presentation at the CASE Annual Conference on Marketing and Branding on 15 things I wish I had known as a new CMO. At a dinner with colleagues one evening, one of the dinner hosts mentioned the presentation was great. She encouraged me to write about some of the topics I discussed.…
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Essential Free MarComm Tools and Communities for Budget-Conscious Professionals
For those of us on a fiscal year, it’s a new budget year. While many of our budgets have reset, chances are, more is asked of us than ever before. As our budgets become tighter, and things just cost more, free and low cost resources become more important than ever. I started this tradition now…
And Carrie On 