Tag: education
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CASE Marketing and Branding Takeaways
I had a phenomenal few days at the CASE Annual Conference on Marketing and Branding in Los Angeles. In my closing remarks as the co-chair, I reminded participants to be sure to share their takeaways. Having attended several professional development conferences in the past, I’ve found that as my inbox loads, my creativity and enthusiasm…
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Why I Believe in Higher Education
Higher education is in my DNA. My grandfather dropped out of school in 7th grade to help his family during the Great Depression, a decision that haunted him for the rest of his life. He worked two jobs for years to ensure my dad and uncle would have a chance at college. He knew what…
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Strategies for Improving Campus Experience
Experience matters. When students are weighing multiple admissions decisions, their experience with your institution plays a key part in the decision. If the experience every time they interact with you is terrible, it can quickly erode some of the best wins. The impact experience has is why some universities are adding a Chief Experience Officer…
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Insights from CASE IV Conference 2025
Earlier this month, I had the opportunity to take part in the annual CASE IV Conference in Dallas. The conference was my first professional development conference, so it will always hold a special place in my heart. The organization – and the district – saw potential in me long before I ever did. They welcomed…
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Conference Tips for New Professionals
As I am gearing up to once again attend the CASE District IV Annual Conference, I find myself reflecting on my time attending conferences. CASE IV was my very first professional conference. I was fresh out of college, and my boss told me I needed to attend this conference. I signed up to go, but…
And Carrie On 