Tag: communication
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Strategic Partnerships: Harnessing Cross-Functional Teams for Success
As MarComm leaders, so much is asked of us. From signage, to marketing, to billboards, to commercials, our plates are full with a plethora of worthwhile projects. That said, making sure everyone knows what is happening, what is the background context, and what priorities should be a focus (as opposed to a tactical approach) is…
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Turning 40: Personal Reflections and Life Lessons
I turn 40 this week, August 15 to be exact. For my 40th birthday, I’m going to see Taylor Swift in London on my actual birthday. I’m writing this in the lounge waiting to board the international leg of the flight. I saw this article in Elle leading up to Taylor’s 30th birthday several months…
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Keeping the Balance
It’s crunch time in the higher education world. Students are feeling the sprint toward finals. The end-of-semester event season is in full swing. For marketing and communications leaders, like many on our campus, this is one of the busiest times of the year. For my own team, here are just a few of the events…
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Let’s Talk: Crucial Conversations
This is a topic I’ve had as something to write about for at least a year. As a marketing leader, crucial conversations are one of the most important skills we can possess. However, they are also (by far) one of the scariest skills to work on and to master. First, what is a crucial conversation?…
And Carrie On 