Category: leadership
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Conference Tips for New Professionals
As I am gearing up to once again attend the CASE District IV Annual Conference, I find myself reflecting on my time attending conferences. CASE IV was my very first professional conference. I was fresh out of college, and my boss told me I needed to attend this conference. I signed up to go, but…
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What Matters in a Job? My Non-Negotiables
One of my favorite parts about higher education marketing is the community. Acquaintances become friends and sometimes even family. We learn from one another, have a place to get honest feedback, and can get advice. Because our work at the leadership level can be lonely, this aspect of our work is meaningful and important. This…
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Best Reading List for Marketing and Leadership Growth
Last year I set a goal to spend more time reading. I did just that and remembered exactly why I loved reading as a child. After finishing my doctorate, I was so burned out from books that it took several years before I was able to pick one up. As I think about the upcoming…
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Taking a Moment: Five Pauses to Enhance Your Productivity
As we are heading into the busy holiday season and the final few weeks before the semester ends, I find myself thinking about pausing. Historically, the narrative this time of year centers around finishing strong, powering through, and closing out strong. While all valuable, I also find myself a bit more reflective this year on…