Category: highered
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AI Strategies for Marketing Leaders in Higher Education – Part 4
I had the idea a few months ago to come up with 10 creative ways the ordinary higher education user could benefit from AI in advancing their work. Fast forward to today…. it’s four months later, and it’s time for the final part of this series. Giving you all 40 creative ways to use AI…
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AI Strategies for Marketing Leaders in Higher Education – Part 3
It’s already time for the third post on ways higher education leaders can use AI to help advance the work. Over the past month, I’ve had a couple of opportunities to talk about how I’m using AI. Those conversations have reinforced for me the importance that as leaders we need to create a culture that…
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Why I Believe in Higher Education
Higher education is in my DNA. My grandfather dropped out of school in 7th grade to help his family during the Great Depression, a decision that haunted him for the rest of his life. He worked two jobs for years to ensure my dad and uncle would have a chance at college. He knew what…
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AI Strategies for Marketing Leaders in Higher Education – Part 2
As MarComm leaders, we drive change. Given tight resources, stretched budgets, and increasing expectations, one way I’m leading change is using AI to help enhance our capacity to do more and to work more efficiently. The hardest part of the tool, for me, isn’t the usage itself but taking the time to find creative approaches.…
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Lessons from Disney World for Higher Education
Over Spring Break, my husband and I went to Disney World for a few days. For both of us, it was the first time we’d been since we were kids. We knew that Disney in the 1990s would look very different from Disney in 2025. As such, we went into it with open minds. However,…
And Carrie On 