Category: Uncategorized
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Giving Creatives a Break
Last week mom and I took a long weekend to Chicago. We watched baseball, toured houses, shopped, and went on tours. It was wonderful! And it was needed. Why Breaks Matter Creatives, more than any other group, need time to take a break. The task of coming up with something brand new — concept, logo,…
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Marketing & Retention Go Together
I’ll be honest — up until I started researching for my dissertation on the enrollment cliff, I took the old school approach. “Marketing got ’em. Now, it’s someone else’s job to keep ’em.” I was wrong in my approach. I repeat. I was wrong in my approach. Why Retention Matters The bottom line: We don’t…
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Time Flies After Your Dissertation
That photo was taken just over 6 months ago. It was a few minutes after I successfully defended my dissertation. It was a thrill of emotions but also a little bit of an anticlimactic moment of being done. After the defense people told me the feelings I would feel would be all over the map.…
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A New Academic Year Begins
Chances are if you take a scroll through just about any social media platform, you’ll see photos of students moving into residence halls, moms helping with decorations and dads carrying lots and lots of boxes. A new year of college is here. Working Ahead As students are coming on to your campus and getting ready…
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Leading from Your Lane
Like so many, I saw the report from Inside HigherEd that nearly half of higher education employees plan to leave in the next year. And like so many of you — I found that I immediately felt multiple feelings: Shock – Is it really going to be that high? Fear – How are we going…
And Carrie On 